Media Planner

Client Pitching / Campaign Execution (50%)

• Act as the trusted advisor and main point-of-contact within the team and with clients for all digital/media-related matters
• Lead strategy development and integrated media planning across various digital platforms (social, display, video, performance) aligned with client briefs
• Participate in client pitching: collaborate with internal teams (account, creative, performance) to craft compelling media proposals and media strategies
• Take ownership of proposal development: budget allocation, platform rationale, audience strategy, forecasting & expected outcomes
• Design and deliver impactful client presentations that clearly communicate strategy, KPIs, and success metrics
• Set measurable objectives and develop appropriate measurement methodology aligned with each campaign
• Responsible for day-to-day campaign delivery across paid search, social, programmatic, and display (under guidance of Line Manager if needed)
• Work closely with media vendors/platforms (Meta, Google, TikTok…) for planning support, deal negotiations, and platform innovation
• Act as the trusted advisor and main point-of-contact within the team and with clients for all digital/media-related matters
• Provide strategy/planning/approach to clients, across different digital platforms/ media platforms in order to achieve the brief’s objectives
• Set viable objectives and KPIs, and recommend/develop measurement methodology against all briefs
• Provide guidance to the team on planning, follow-up on operations, and optimization of digital campaigns to get the input to revise the strategy, planning, and approach for better results.
• Responsible for the execution, the day to day running of all search, social, and display advertising campaigns (with instructions of LM)
• Work with key media partners for implementation planning and negotiations (if any)
• Build up the media planning team from the scratch, from recruitment to development.

Media Innovation & Product development (50%)

• Develop best practices/ framework and procedures/processes for media planning/proposal & operations for solutions/ verticals.
• Support to train media/account/.. team about these things above
• To update the team and clients on new trends and changes in the media landscape (e.g. new media vendors, new ad formats, etc.)

• Must have
• Minimum 1 year of work experience in a media agency, client-side in-house team
• Solid experience in media planning and buying across all digital platforms, with hands-on experience in advertising technology platforms: FB, Google, Ad-network,…
• Highly evolved presentation and reporting skills, analytical skills & problem-solving skills are the MUSTs
• Entrepreneurial mindset – driven, self-motivated, can-do attitude, bring optimism and positive energy to the team
• Strong critical thinking and problem-solving skills
• Good to have
• Demonstrated experience and success working in a client-facing role.
• Shows depth of understanding of the industry, business, brands, and consumers in client conversations.
• Experience in the execution of digital marketing campaigns
• Experience in integrated planning will be an advantage

• Competitive salary range with quarterly & yearly incentives and 13th-month salary
• Flexible working time with 4 days working from home per month and 15 paid leaves per year
• Insurance as full salary (SHUI)
• Annual health check-up and Healthcare Insurance PVI for all employees
• Laptop supply/allowance or support for laptop purchase costs on an individual basis
• Internal training & career development opportunities, and external L&D budget sponsorship
• Team bonding budget quarterly, snack time to engage team members
• Quarterly, Yearly Recognition Gifts & Awards and gifts on special occasions (birthday, New year…)
• Holiday activities; Company trip; Year End Party; Company Birthday; Culture Day; Quarterly Town Hall.
• Other staff welfare allowances.